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ARK Invest Financial Investment Logo Mark Redesign

  • Jul 12, 2021
  • 1 min read

Updated: Jul 19, 2021



ARK Invest is an investment management firm based in New York City which was founded by Cathie Wood in 2014. As of February 2021, the company had $50 billion in assets under management. ⁠

I have been following ARK Invest for quite a while now. They have been following a rather innovative approach among investment firms as being much more open with their investment strategies and analysis.⁠

The current logo they are using is created by combining A, R and K letters together - very similar to what we have been doing with name logo designs. Since I have seen the logo, I wanted to update the look with a similar design but with with a better harmony between these letters.⁠

I am very happy with the overall result and will be happy to hear your thoughts as well..⁠



1 Comment


Osborn Tyler
Osborn Tyler
Oct 27, 2025

Reading the branding yourself on social media blog helped me fix one of my biggest struggles — keeping my brand consistent across different networks. The part about defining your brand personality and voice was especially insightful. Thanks to those tips, my Instagram and LinkedIn profiles now align perfectly with my business goals.

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